Dr. Marla Royne Stafford is a marketing scholar and thought leader specializing in responsible gambling, consumer behavior, and the role of advertising in shaping public health outcomes. Her research examines how gambling messaging, digital environments, and industry practices influence player behavior, with a focus on harm prevention and policy development. She has contributed to interdisciplinary initiatives advancing responsible gambling standards and education for both industry and public stakeholders. Through her work, she brings a consumer-centric and evidence-based perspective to complex regulatory challenges, helping bridge gaps between research, practice, and policy to support safer gambling environments and more effective consumer protection strategies.