Alyx Effron is a lifelong collector, marketer, and advocate for problem gambling awareness focused on creating a healthier future for the sports card and collectibles community. With over a decade in the collectibles industry, he founded Collectors MD to bring structure, support, and accountability to an increasingly hype-driven space.
He works in media and brand partnerships, helping companies grow through strategic storytelling, and holds a Marketing degree from the Penn State Smeal College of Business.
Through Collectors MD, his work with Right Choice Recovery, and his own lived experience, Alyx leads group sessions and supports individuals navigating compulsive behaviors while advocating for responsible collecting, building safeguards